by Project X | Mar 22, 2016 | brand strategy, content marketing, sales optimization, Sarah, social media, storytelling
What IS Content Marketing? “Content marketing is a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience— with the objective of driving profitable customer action.” -The Content...
by Project X | Feb 4, 2014 | brand strategy, social media, web
Let 2014 be a great year for your company!! In the dynamic industry of digital marketing there is always constant change, new technology surfacing, so I thought I would prepare you for whats ahead in 2014. Below is a list of trends that will help your company grow in...
by Project X | Nov 11, 2013 | brand strategy, branding, social media, web, website design
Last Thursday I attended the Art of Marketing, an event sponsored by American Marketing Association of San Diego, held at Liberty Station. At the event, we heard from local superstars ranging from Joe Brenneman at the Union-Tribune to Navrina Singh and Stephen...
by Project X | Oct 8, 2013 | brand strategy, branding, social media, website design
A Facelift After 40th Years in Business Rebranding Walters Management Walters Management is a dynamic company that has been serving the local community for 40 years. They provide the essential services to maintain, protect and enhance the value of your home and...
by Jen | Nov 9, 2012 | Jen, social media, web
Pinterest has come out with a new feature: secret boards. Oooooh! Sounds exciting, doesn’t it? I’m pretty keen on the idea, actually. “Secret boards give you a place for things you’re not quite ready to share yet, like a surprise party, special gift...
by Jen | Nov 6, 2012 | Jen, social media, web
There’s a new “promote your post” feature (ah-hem, I use that term lightly) on Facebook for cold, hard cash. If you click “promote” next to your recently posted status, you’ll now get this dialogue box: Let’s say you were to...
